Rehab SEO : 10x calls and 110% traffic growth
Project briefing
When I was working as an SEO professional, I had a chance to help this client grow naturally by working on their online presence. We worked as a lead role on this project from but Sadly, I am no longer affiliated with them. However, I have diligently documented the scope of my contributions to this endeavor.
About the client
Anatta.in is a premier well-known center for treating drug and alcohol addiction in India, with offices in Mumbai, Delhi, Bangalore, and several other places. They offer treatment services for individuals struggling with drug and alcohol addiction.
The challenge
The main issue was that the client felt concerned about depending too much on
Google ads. The strict rules Google had for ads were holding back their growth.
So, the client wanted us to get more people to visit their website naturally in all cities and to make Anatta. in really famous as a brand in the rehab industry.
Project goal
The project’s goal was to attract patients from Tier and Tier cities as. This involved increasing website traffic and strengthening the website’s brand presence.
The Solution
A strategically integrated Local SEO, Content Marketing, Google My Business campaign
SEO
In the field of SEO, we discovered that the content on some pages was limited and not substantial enough due to keyword overlap. We pinpointed these pages and merged them into a single main page. Additionally, we enriched the content with relevant images, included compelling calls to action, and implemented schema markup for the organization. We also incorporated a table to improve its visibility. We did the entire website audit deeply and internal each pages to parent page.
Local SEO
While working on the Google My Business (GMB) platform, we observed that a significant number of the client’s GMB listings lacked phone numbers. Several listings also had a quality score below the average. Conducting a comprehensive audit of the GMB accounts, we initiated a weekly posting routine and began ensuring NAP consistency across all citations.
We thoroughly audited city-specific landing pages for Local SEO. After optimization, we built quality backlinks, introduced organization schema with key details, enhancing our SEO approach.
Content Marketing
Dealing with content was a big issue for us in this project because of the rapid algorithm updates in the SEO industry’s like EAT SEO algorithm. Getting a good rank was tough, mainly because the content wasn’t up to the mark from SEO point of view. This was because our client had written many articles without thinking about SEO.
To fix this, we did a few smart things. Firstly, we connected all the pages on the website, making it easier to move around. We also put in important information from trusted sources into the articles to make them more reliable.
Win we had to write about new topics, we grouped them together using a strategy called topic clustering. This helped us organize things better and give users and search engines a clear picture of what our content was all about.
Results
After dedicating 3 months to SEO efforts and effectively overseeing and auditing our GMB, we have observed a remarkable organic growth.
Strategy : SEO, Local SEO , Content Marketing , Maps Optimization, Backlink Building
- Backlinking and content revision have led to a remarkable 300% increase in organic traffic.
- For all the City specific keywords we are on top 3 spots
- By optimizing GBP, we've seen a 100% increase in calls generating from GBP.
Ready to transform your business
After 3 months of doing SEO , managing and auditing our GMB, we have witnessed a remarkable organic growth.
Project briefing
When I was working as an SEO professional, I had a chance to help this client grow naturally by working on their online presence. We worked as a lead role on this project from but Sadly, I am no longer affiliated with them. However, I have diligently documented the scope of my contributions to this endeavor.
About the client
Anatta.in is a premier well-known center for treating drug and alcohol addiction in India, with offices in Mumbai, Delhi, Bangalore, and several other places. They offer treatment services for individuals struggling with drug and alcohol addiction.
The challenge
The main issue was that the client felt concerned about depending too much on
Google ads. The strict rules Google had for ads were holding back their growth.
So, the client wanted us to get more people to visit their website naturally in all cities and to make Anatta. in really famous as a brand in the rehab industry.
Project goal
The project’s goal was to attract patients from Tier and Tier cities as. This involved increasing website traffic and strengthening the website’s brand presence.
The Solution
A strategically integrated Local SEO, Content Marketing, Google My Business campaign
SEO
In the field of SEO, we discovered that the content on some pages was limited and not substantial enough due to keyword overlap. We pinpointed these pages and merged them into a single main page. Additionally, we enriched the content with relevant images, included compelling calls to action, and implemented schema markup for the organization. We also incorporated a table to improve its visibility. We did the entire website audit deeply and internal each pages to parent page.
Local SEO
While working on the Google My Business (GMB) platform, we observed that a significant number of the client’s GMB listings lacked phone numbers. Several listings also had a quality score below the average. Conducting a comprehensive audit of the GMB accounts, we initiated a weekly posting routine and began ensuring NAP consistency across all citations.
We thoroughly audited city-specific landing pages for Local SEO. After optimization, we built quality backlinks, introduced organization schema with key details, enhancing our SEO approach.
Content Marketing
Dealing with content was a big issue for us in this project because of the rapid algorithm updates in the SEO industry’s like EAT SEO algorithm. Getting a good rank was tough, mainly because the content wasn’t up to the mark from SEO point of view. This was because our client had written many articles without thinking about SEO.
To fix this, we did a few smart things. Firstly, we connected all the pages on the website, making it easier to move around. We also put in important information from trusted sources into the articles to make them more reliable.
Win we had to write about new topics, we grouped them together using a strategy called topic clustering. This helped us organize things better and give users and search engines a clear picture of what our content was all about.
Results
After dedicating 3 months to SEO efforts and effectively overseeing and auditing our GMB, we have observed a remarkable organic growth.
Strategy : SEO, Local SEO , Content Marketing , Maps Optimization, Backlink Building
- Backlinking and content revision have led to a remarkable 300% increase in organic traffic.
- For all the City specific keywords we are on top 3 spots
- By optimizing GBP, we've seen a 100% increase in calls generating from GBP.
Ready to transform your business
After 3 months of doing SEO , managing and auditing our GMB, we have witnessed a remarkable organic growth.
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Industry
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contact details
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